Why Social Media for Your Business?

Social Media is "the" new marketing tool and grows exponentially every day.  No longer is business done blindly or randomly.  Today's business is obtained through relationships and reliable referrals.  Those recommendations are coming from family members, friends and colleagues.  The current vehicles to carry those comments and responses are primarily Facebook, Twitter, Linked-in and will include GooglePlus for Business upon release Fall 2011.  Local SEO (business registrations, etc.) is important for Social Media to be effective as well.  

Social Media focuses on six areas of impact:  

(1)  Customer Experience

(2)  Innovation

(3)  Brand Health

(4)  Marketing Optimization

(5)  Revenue Generation

(6)  Operational Efficiency

Aligning the Social Media strategy, execution, measuring and monitoring to your Business Goals is key for ROI evaluations.

Why c3-Indy for Social Media Management?

c3-Indy uses a seven step process to assure we are your "voice" in the social media realm.  We collaborate with you on unique strategy and execution steps that showcase your business's personality and story.  Being your Social Media voice requires personalization and should appear seamless to your fans, followers and connections.  

c3-Indy specializes in research and analyzing content to prepare postings that integrate consistent messaging with marketing and website campaigns.  We also measure and report results, which not all Social Media agencies do.

Why Now?

Social Media is rapidly changing and 73% expect to invest substantial marketing dollars into it during 2012.*   In other words, there are many, many companies not yet represented by Social Media.  So, the question is...can you afford to wait for your competitors to take the lead in the space, or wouldn't you rather be in the forefront?

*  2011 Social Media Marketing Industry Report, April 2011, Michael A. Stelzner